Prince Street Pizza
Distinction worked with Prince Street Pizza, an iconic pizzeria with locations in New York, Miami, California and Toronto, to identify a female professional athlete with ties to multiple locations. WNBA All-Star, Erica Wheeler, born in Miami and playing in Los Angeles for the WNBA’s LA Sparks at the time, was the perfect fit.
In partnership, Prince Street Pizza created the “Erica Wheeler Pie”, a pie topped with Erica’s favorite pizza toppings. It became a fan favorite and was a top 5 menu item during its time on the menu, with a portion of the proceeds going to The Wheeler Kid Foundation.